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Discerning Merchant's Price Guide
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Discerning Merchant's Price Guide

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The Discerning Merchant's Price Guide is an organizational tool for magic items & pricing. It provides categorical tables for magical items: all the weapons are together, all the staffs are together, and so on, similar to how items were laid out in 3.5 by slot. As a DM, if I need to quickly find a sword to award a player, I want to know exactly where to look and what my options are. Page numbers references to items' descriptions in various books are also included, along with rarity, attunement requirements, and my own favorite feature: suggested item costs. Gone are costs that range from 5,000gp all the way to 50,000gp; you've now got a concrete number to start with that you can quickly adjust to suit the economy of the area at hand. Version 4 and later additionally add a table that suggests modifications based on settlement size.

Updates for Version 4.1 bring the document up to date as of December 2020. 

 
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Reviews (21)
Discussions (34)
Customer avatar
BirdSpirit A June 16, 2021 7:39 am UTC
Adamantine weapons from XGE are missing.

This guide is super useful!

I'm wondering, do you often include changelogs of what was added every time you update? My group has a detailed excel sheet using your guide where we also include the item description on top of the price and it would be really useful to quickly pick out items added after an update. Thanks for all your work!
Customer avatar
Aqua D June 14, 2021 10:44 am UTC
PURCHASER
This is a great guide, I think the vast majority of the prices are reasonable! I use this in every campaign i DM for.

If I may have a suggestion though. While Broom of Flying had its price increased (4600 gp), one of the other flight/granting options, the Eagle Whistle is extremely cheap (600 gp) despite being Rare, and is non-attunement as well. Is it because it’s only temporary flight?
Customer avatar
Daniel T April 25, 2021 11:39 am UTC
Hey! The DM in the game I'm in uses this and it's great. Though, I think the +1 Moon Sickle and +1 All-Purpose Tool are too expensive. These are intended to be the class version of the other +1 focus etc for their respective classes. For the Sickle, yes, healing is good, and the price I could be possibly convinced, but telling the druid "no, you can't afford your +1 class focus, but you can buy two for your warlock friends!" is kinda painful. As for the Artificer same, but also different. Obviously, the proficiency in all of the tools is amazing. But keep in mind Artificers are half casters so their bonus should have a bit more utility. Also, most campaigns don't really use tool proficiency that much. If they do, it's not the kind of the to break a campaign when given at low level either. Just my opinion. But regardless, the guide is quite good.
Customer avatar
Alexander C April 18, 2021 9:22 pm UTC
PURCHASER
Hello there! I was just wondering how this price guide was made since I love the layout and wish to create a personal document that looks like it. The reason why I ask is because I wish to make my own version for personal use since I have a couple of homebrew item books I plan ono using.
Customer avatar
David E May 04, 2021 6:44 pm UTC
CREATOR
Hi Alexander, this was all done in Adobe InDesign. For alternatives, I know that there's a Word template out there for homebrew docs, and you could always go with GM Binder or Homebrewery for an online route (although tables of items would probably get finicky with those).
Customer avatar
Aldo S January 31, 2021 12:34 pm UTC
PURCHASER
Congratulations, great work!
Customer avatar
Loren S January 27, 2021 6:19 pm UTC
PURCHASER
Since people are suggesting including Tasha's, I'd also love to ask for the 4 magic items from Volo's (Shield of Far Sight, Mind Blade, Mind Carapace Armor, and Mind Lash) to get added as well. This guide is probably one of my most used game resources, so thanks so much for your work on it and continued updating/support!
Customer avatar
David E February 02, 2021 4:01 pm UTC
CREATOR
Hi Loren, the items from Tasha's have already been added, but I actually had no idea those items in Volo's existed. Thanks for pointing them out; I'll plan to include them in the next update.
Customer avatar
Shank M February 28, 2021 3:10 am UTC
PURCHASER
If you are updating it with the missing items, could you also add these please

I have made a list of all the missing items from the books you have not mentioned in the Discerning Merchant's Price Guide, including the ones mentioned above by @Loren S

Volo's Guide to Monsters (2016)

Mind Blade
Mind Carapace Armor
Mind Lash
Shield of Far Sight


Lost Laboratory of Kwalish (2018)

Blade of the Medusa
Deck of Several Things
Galder's Bubble Pipe
Gambler's Blade
Heward's Hireling Armor
Ioun Stone of Historical Knowledge
Ioun Stone of Language Knowledge
Ioun Stone of Natural Knowledge
Ioun Stone of Religious Knowledge
Ioun Stone of Self-Preservation
Ioun Stone of Supreme Intellect
Leather Golem Armor
Polymorph Blade
Powered Armor


Mordenkainen's Tome of Foes (2018)

Great Silver Sword


Waterdeep: Dungeon of...See more
Customer avatar
David E March 05, 2021 4:45 pm UTC
CREATOR
Thank you, I'll definitely look them over for the next update.
Customer avatar
Carlos S November 17, 2020 5:39 pm UTC
PURCHASER
My groups and I almost always end up using this document.

I'm certain it's way to early for it, but do we know about how long it'll take for this to be updated to include Tasha's content?
Customer avatar
David E November 18, 2020 4:12 pm UTC
CREATOR
It seems that Tasha's has 37 magic items, which isn't too bad. Items from Frostmaiden will need to be added as well - you can probably expect an update sometime in December.
Customer avatar
William R November 20, 2020 10:04 pm UTC
PURCHASER
Yay! I was just coming here to ask this question. This book is invaluable for DMs who just don’t want to figure out rando prices of items on the fly. Thanks for a great supplement
Customer avatar
Jonathan H November 26, 2020 4:18 pm UTC
PURCHASER
Awesome. Any chance it will include the magical tattoos? Using the guide to price items in my Dungeon of the Mad Mage for the party to buy in Waterdeep. The barbarian in the group is already asking for pricing on the tattoos.
Customer avatar
Jonathan B September 26, 2020 12:32 am UTC
PURCHASER
Hi, is it possible to purchase this in a CSV or text format, so that I can load it into a spreadsheet? Thanks.
Customer avatar
David E October 06, 2020 12:24 pm UTC
CREATOR
Hi Jonathan, I appreciate & understand the interest, but PDF is the only format in which this is offered.
Customer avatar
Nathaniel D August 01, 2020 6:45 pm UTC
PURCHASER
This should have been in the DMG.

Thank you.
Customer avatar
Laura F July 30, 2020 11:23 pm UTC
PURCHASER
This is perfect!! Thank you so much for making this at no cost!
Customer avatar
Alexander C July 07, 2020 7:07 pm UTC
PURCHASER
Hey there! I just wanted to say that I've been using this document for almost a full year for my campaigns. I was wondering though: is there any guidelines someone could follow in order to add to the price guide? I'm asking this since I have two homebrew books filled with magic items that I own, but I want to incorporate into selling them in my campaigns by following the same guidelines that are used for the Discerning Merchants Price Guide.
Customer avatar
David E August 05, 2020 2:48 am UTC
CREATOR
Hi! I'm glad it's been useful (and the update just went live!).

As far as pricing logic goes, I'm afraid it's just as much art as science. However, the science part of it involves comparing power levels with items of similar prices. For example, if a sword is +1 and gives an extra benefit, start with the price of a +1 sword, and then decide how valuable that extra ability is on top of that. If an item provides the ability to cast a spell, or to mimic one, one good rule of thumb I've used is to add double the cost of a spell scroll it would take to cast it (multiplied by the times per day an item lets you cast it). Of course, that's not foolproof, because some spells are far more useful or powerful than others. That's where the art side comes in.
Customer avatar
Alexander C September 16, 2020 6:23 am UTC
PURCHASER
Alright, thank you for letting me know. I was wondering this since I have in my possession some homebrew books that I have the pdfs for, but will be getting the hardcover copies of soon. I wanted to make it easier on myself when setting the prices for them.
Customer avatar
jake L May 26, 2020 11:09 am UTC
PURCHASER
Incredible document, used literally every session in my game.

Any chance of an updated version? I would happily pay for one if that bumps it up the priorities list, we know you guys have to eat.

Thanks!
Customer avatar
David E August 05, 2020 2:40 am UTC
CREATOR
An update is now live :)
Customer avatar
Isaac B May 07, 2020 1:14 am UTC
PURCHASER
Hello there! Might you be working to update this with all the new content that has come out since this was last updated?
Customer avatar
Taylor B May 07, 2020 3:58 am UTC
PURCHASER
I actually asked a similar question, the creator, Daved E, said this to me, "Updates will probably happen at some point; it's just a question of priorities. We're on Twitter @FeyRuneLabs."
Customer avatar
David E August 05, 2020 2:41 am UTC
CREATOR
The update is now live!
Customer avatar
Isaac B September 10, 2020 1:33 am UTC
PURCHASER
WOOOO!
Customer avatar
Pia P November 28, 2019 9:38 am UTC
PURCHASER
Thank you for this, it certainly makes my job as DM much easier (and I am one of those who let the player's buy or order things to be made, so I definitely need this).
I am curious as to the price of the Sun Blade though - only 2000 gp when a normal +2 weapon is 2500 gp? Is it really the attunement that makes it cheaper (it does do extra dmg to undead after all)?
Customer avatar
David E December 28, 2019 4:47 am UTC
CREATOR
Glad you've found the guide useful! It's been long enough since this was created that I couldn't tell you the exact reasoning for that specific price, but attunement is definitely a heavy price to pay for an item, and damage vs undead is only a situational advantage.
Customer avatar
Aldo S January 31, 2021 12:42 pm UTC
PURCHASER
Your work is great, I really like your PDF, I was just surprised that an item like "Sentinel shield" that has great ingame bonus is only 300gp. Same for magic shield +1 at only 400gp.
They are uncommon but look a little cheap :D
Customer avatar
Taylor B November 27, 2019 8:05 pm UTC
PURCHASER
Firstly, I love your product. Thank you so much for making it. Second do you have plans to continue making prices for more magic items and is there any place where we can get updates from you? Like a discord server, twitter account, etc.
Customer avatar
David E December 28, 2019 4:46 am UTC
CREATOR
Hi! Thanks for the compliments - glad you've found the guide useful! Updates will probably happen at some point; it's just a question of priorities. We're on Twitter @FeyRuneLabs.
Customer avatar
Taylor B December 28, 2019 4:48 am UTC
PURCHASER
You're very welcome, and thank you for the reply. :) I've found the product very useful (currently running a 5e Eberron campaign so it's all but required). If I get a twitter you'll be one of the first I follow, promise.
Customer avatar
Vis S November 22, 2019 6:58 am UTC
PURCHASER
Thanks for this, by the way.

It says you last updated the document in November 2018. Are you planning to update it to includes items from Waterdeep: Dungeon of the Mad Mage, Ghosts of Saltmarsh, Baldur's Gate: Descent Into Avernus, Acquisitions Incorporated, and/or Eberron: Rising From The Last War?

(Also, Curse of Strahd is misspelled as "Curst" in the key on page 2.)
Customer avatar
Taylor B November 27, 2019 8:02 pm UTC
PURCHASER
I would also love to know that.
Customer avatar
David E December 28, 2019 4:44 am UTC
CREATOR
Hi! There are no current plans to update the doc, which is not to say that they've been ruled out - it will probably happen at some point; it's just a question of priorities. Glad you've found it useful!
Customer avatar
Vis S December 28, 2019 8:22 pm UTC
PURCHASER
Fair enough, thanks for the info! Hope you are able to get around to it eventually :)
Customer avatar
David E August 05, 2020 2:42 am UTC
CREATOR
Eventually has arrived - the update is live. Go nuts!
Customer avatar
Vis S August 13, 2020 4:59 am UTC
PURCHASER
Awesome, thanks! :D
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File Last Updated:
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This title was added to our catalog on February 12, 2017.